Pietra Piasentina is the construction and facing stone par excellence in the architecture of Friuli, where archaeological findings bear witness to the use of this stone as early as Roman times. In the 16th century the stone was also used for monumental works by Palladio.

Today Pietra Piasentina is a construction material widely appreciated for its colour tones and extraordinary physical and mechanical properties.

According to a cherished belief, Pietra Piasentina takes its name from its popularity with the people and builders of Udine who, a few centuries ago, described it - in the local dialect - to those in charge of transport to the city as a stone that "piase" (that "pleases") or a "pleasant" stone.